Bring on the Bold
Deeply inspired by and connected to all things color. Designed exclusively for color-treated hair while being kind to humans and the Earth alike. shop now
For the Colorful
Colorproof is a brand deeply inspired by and connected to all things color. We celebrate curls, turn up the volume, and quench thirsty strands – all while setting the tone and keeping color bright. We create rich textures, use highly concentrated formulas and intoxicating fragrances that color your senses and bring the bold to each and every day. Because dull isn’t in our vocabulary and fading into the background is never an option.
Connected by Color
First and foremost, we are connected by color. Color is adventure, joy and opportunity. It expands our horizons, breaks down boundaries and eliminates hard lines. Color sparks connection to our world and each other.
Colorproof was born in 2012 to set a new standard in color care through high-performance ingredient innovation. Each formula was designed exclusively for color-treated hair while being kind to humans and the Earth alike. Collaborating with ingredient manufacturers, industry-leading stylists, chemists and formula experts, Colorproof emerged as a brand of luxurious, award-winning, clean formulas that have won the hearts of hairdressers and their clients worldwide in our pursuit to keep color vibrant and true. That same collaborative spirit lives strong today in a brand where all voices are encouraged, heard and valued.
Clean Innovation
Colorproof believes in making a positive contribution to the world, one product at a time. We aim to create clean formulas, full of the good and none of the bad. We never use harmful toxins or chemicals so you can feel carefree about your color care. We are committed to being kind to the Earth – and the animals – because all living things deserve respect.
Every formula is absolutely…
100% Vegan
Cruelty-Free
Gluten-Free
Sulfate-Free*
No Added Salt
Phthalate-Free
Paraben-Free
Paba-Free
Mineral Oil-Free
Keratin-Free
Free of known Carcinogens
Recyclable**
*SLS, SLES-Free **Wherever possible on select products
Advanced Color Last System
Help repair, preserve and protect color-treated hair.
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Colorproof stands behind results-driven color care the people want to talk about.
Because we Care
Making a positive contribution to the world, one product at a time.
